Whether consciously or unconsciously, man has always sought out pleasing fragrances, both for their own value, as well as for the way in which they enhance our other senses, such as taste or sight. In particular, Japanese people have long recognized that the value of incense is not limited to the mere sensual, but extends equally to the realm of aesthetic beauty. Though lacking in tangible form or substance, incense has the power to deeply move and inspire. The opportunity to calmly contemplate one's thoughts while enjoying the fragrance of incense is valued as a time to recover one's spiritual freedom and peace. Fragrances that are capable of inspiring such a mood are called "Koh" ? and the appreciation of Koh is an essential ingredient of Japanese aesthetics.

The graceful art of incense opens the door to a world of ever- increasing aesthetic and spiritual understanding, as well as providing an elegant repose in the midst of our harried lives. The experience of Japanese Koh is that of a universal sensitivity, transcending differences of language and race, and accessible to all After all, it is our common sense of smell that transports us all to the world of Koh.